01 · Typography
Playfair Display Black for headlines, PT Serif for body, Courier Prime for the dateline and eyebrow labels. Multi-column body text on long sections so it scans like the front of a newspaper rather than a CMS template.
All work
Neighbourhood cafe · Built in 6 days
Mornings.
Actual broadsheet, not a cafe pretending to be one.
Daily, 7am to 3pm
Open the live siteFonts
Playfair Display + PT Serif + Courier Prime
Palette
Newsprint / Ink / Stamp-red
Photos
Pure B&W with paper-fibre texture
The brief
What we set out to solve.
Cafes online tend to look the same: warm beige hero photo, a single italic 'we love coffee', the menu in a slick PDF. Mornings is a craft cafe; the website needed to feel like the room - intentional, slightly old, made by hand. We built the entire thing as a printed broadsheet newspaper.
The decisions
Four moves that defined the brand.
02 · Palette
Newsprint paper #EEEAE0 (cooler and greyer than warm cream), near-black ink #15110D, stamp-red #A8392B used only in EDITION stamps and the masthead bug. A 6%-opacity SVG noise overlay gives the whole page a paper-fibre texture.
03 · Photo treatment
Pure newsprint B&W. Photos render as grayscale + 12% contrast + 6% brightness drop, no red tint. Each photo gets a real caption + 'Photo · Staff' credit in mono small-caps. Captions are italic body, the way a printed photo essay would credit each frame.
04 · Voice
Tightlipped declarative. 'We open at 7. We close at 3.' Sentence fragments do the work. The home page reads as a Wednesday Edition with weather column, index column, classified Notices box, and dotted-leader menus. No motion - newspapers do not animate.
Craft moments
The small things that earned the brand.
- Broadsheet masthead with Courier dateline and double rule
- Drop-cap on the lead paragraph using a custom utility
- Multi-column body text where appropriate, like a real newspaper
- Dotted-leader menus and Roman-numeral section markers
Yours next?
Same depth, your business, seven days.
Every Ostra site starts the same way: a 3-question brief and an honest conversation about what makes your business actually different. The result looks nothing like the others.